Wow, Michael. There's so much value you've included in this post. I'm a retired direct response marketer (of the Dan S. Kennedy clan). What you've included about how LTV is constantly evolving, and can vary according to acquisition circumstances. I would have charged thousands to convey that in detail to a client. Great post. I'm subscribing!
Wow, Michael. There's so much value you've included in this post. I'm a retired direct response marketer (of the Dan S. Kennedy clan). What you've included about how LTV is constantly evolving, and can vary according to acquisition circumstances. I would have charged thousands to convey that in detail to a client. Great post. I'm subscribing!
such a lovely comment! subscribing back - I'm sure I have a lot to learn
Spot on Michael!